I write words that grab attention and create demand for products and services; helping start ups, brands, agencies and entrepreneurs to stand out and build their brands.
Powerful copywriting.
Rooted in strategy.
Crafted with purpose.
Words are everything in business. They are your values and your promise. Your offer and your difference. They can inform, engage and influence – hooking minds and winning hearts. When used effectively, over and over again, they become more than words. They become your voice.
Copywriting that shows up for your customers
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Testimonials
Who is Abel Words?
I love everything about words: their roots, and how to plant them in the right place.